This weekend has been one of the longest weekends ever for SFA (with many more to come), not only did we have the model casting call but a huge photo shoot production as well. It went from 10am-10pm, with a slew of photographers, hair/makeup artists and models coming in and out throughout the day. If there was actually a definition for organized mayhem, Friday's photoshoot would be it. The amount of talent that was present is beyond words so I'll let the video do the talking. Needless to say, the entire prepping of this shoot was done in 1 WEEK that included 2 days of late-night pre-styling that went well into the wee hours of the night. Enormous thanks to Sam for posting/editing this so quickly & to our own project director Mina, who forfeited the spotlight to become our videographer for the night. Photos will be up shortly, enjoy!