Tuesday, October 11, 2011

London Fashion 2010

Tonight my late night snack consisted of emails, calendar updates, research, planning, brainstorming, and the local news. Since I've loaned my mac to my cousin I've been using my old HP. WOW, does it have a ton of photos and more importantly, memories dating about 3yrs back. As I was going through my folders, I stumbled upon photos of when I was in London. I had interned as a Merchandising Assistant with Veldhoven Group, a collective of four premium fashion labels predominantly located throughout Europe. I merchandised all  labels Sandwich, Stills, and  NONO in the showrooms and warehouse. Luckily for me I had the opportunity to assist in the acquisition of their newest brand, Turnover. It was a busy month for us. Preparation for a new showroom, with new inventory, new buyers, and Pure London, the UK's biggest trade shows (similar to Magic), right around the corner (literally half a month away from finalizing the acquisition) had me exhausted. Mainly because before Pure London I had already bought tickets to Paris, France to visit my family. I couldn't reschedule because I was pressed for time. Although time didn't seem to be on my side it actually worked out for the best. I spent a week in Paris and made it on time for the last two days of Pure London. Anywho, I wanted to share a few photos of the Veldhoven Group Family, and the Turnover booth at Pure London. Until next time!


Here's our tiny but super cute contemporary showroom for labels Stills and Sandwich in Fulham, London.

working front desk

 My partner in crime, Robyn Dark. Aw, we had such great times together. Especially, happy hour after work! =) 

Sandwich Showroom #1

Sandwich Showroom #2

Sandwich & Stills Showroom #3 (eagle view)

HOBBS, our warehouse location for all inventory. Took me an hour and a half travel time to get out of the city and into Lingfield every other day of the week. 

Little Phillip Toogood, aww how I miss thee! =P

Pure London 2010

Photos Courtesy of Veldhoven Group

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